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GE Healthcare showcased new magnetic resonance (MR) products at the Arab Health Congress 2010, at the Dubai International Convention and Exhibition Centre.

GE Healthcare , the healthcare business of General Electric Company (GE) showcased its range of new magnetic resonance (MR) products on the opening day of Arab Health Congress 2010 expo in Dubai on Monday.

The innovative MR portfolio complements GE Healthcare ’s ‘healthymagination’ initiative and is driven by the need to deliver and maintain sustainable healthcare globally, built on the core commitments of reducing costs and improving quality and access in healthcare worldwide, said its top official.

“We’ve chosen to spotlight our new MR products because they truly change the face of diagnostic imaging,” said Jim Davis, vice president and general manager of GE Healthcare.

“While the economy has slowed innovation elsewhere, GE Healthcare has accelerated the pace of new breakthroughs, and we believe tremendous opportunity exists ahead,” he remarked.

MR-Touch, the industry’s first MR Elastography solution, is a visual palpation device that uses low frequency mechanical sound waves in combination with MRI to measure tissue elasticity.

Based on technology invented at Mayo Clinic (Rochester, MN), MR-Touch extends the principles of physical palpation with a precise, non-invasive, cost- effective way to visually evaluate tissue stiffness in patients at risk for developing liver disease.

MR-Touch is a healthymagination product that has been third-party validated to reduce costs, improve access to healthcare technologies and improve quality.

GE Healthcare ’s Optima MR450w is a 70-cm system that overcomes the traditional challenges of wide-bore scanning.

"While some have surrendered to the notion that 70 cm means a sacrifice in image quality, the Optima MR450w is wide bore done right. Its ability to handle more patients with fewer scans helps boost efficiency and makes scheduling more predictabl," Davis explained.

Designed to provide bare capabilities for emerging markets, GE Healthcare ’s Optima MR360 1.5T is a new MR system that combines value and versatility.

Also on display, the new Brivo MR355 is part of GE Healthcare 's healthymagination initiative to make advanced diagnostic technology accessible and cost-effective, he noted.

This affordable, intuitive and robust MR system is a great advance for new and experienced users. The design of Brivo MR355 contributes to providing high-quality imaging that can help make definitive diagnoses— with the productivity and simplicity that technologists, radiologists and administrators need.

Revolutionizing extremity imaging, the ONI MSK Estreme 1.5T and 1.0T systems are dedicated solely for extremity imaging of the knee, foot, ankle, elbow, hand and wrist, meaning patients can enjoy truly outside the bore scanning, he added.

Source: GE Healthcare

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