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Metiscan announced its Subsidiary FirstView EHR launched a new outbound marketing strategy focused on expanding FirstView's footprint within the diagnostic imaging market.

Metiscan, Inc. (Pinksheets:MTIZ - News), a holding company focused on growing its organization by making key acquisitions and developing companies and emerging technologies, announced that its wholly owned Subsidiary, FirstView EHR, Inc. (FirstView) has launched a new outbound marketing strategy focused on expanding FirstView's footprint within the diagnostic imaging market.

FirstView provides end-to-end IT services for diagnostic imaging facilities including web based electronic healthcare records (EHR), workflow efficiency, PACS administration, long-term archiving, professional IT services and strategic HL7 interoperability consulting. FirstView's CEO, Iain Shigeoka, Ph.D., holds the Control Specialist Certification for Health Language Seven (HL7) Version 2 standards.

FirstView launched its new outbound marketing strategy to better position the Company to capitalize on a portion of the recently passed American Recovery and Reinvestment Act of 2009, better known as the "Economic Stimulus Bill." The final package of $787 billion was signed into law by President Barack Obama on February 17, 2009. The plan allocates $20B to encourage the adoption of health information technology including payments to physicians who can demonstrate they are using electronic heath records (EHR) systems. FirstView currently provides such healthcare IT systems and solutions to diagnostic imaging facilities.

"We have added additional resources to our team to actively call upon outpatient imaging facilities within the United States that will financially benefit from our end-to-end EHR service offering," commented Jacob Cohen, EVP. "Our goal is to continue to increase our footprint within this market while evaluating solutions that fit within our core competencies allowing us to offer similar EHR services to the Physician Office market. By doing so, it will enable FirstView to capitalize on a larger portion of the $20B American Recovery and Reinvestment Act of 2009. Similar to GE, through its related companies GE Healthcare and GE Capital, we are evaluating creating a program whereby we will provide certified EHR systems to diagnostic imaging centers and physicians offices with deferred payment plans."

About Metiscan, Inc.

Metiscan, Inc. is a holding company focused on growing its organization by making key acquisitions and developing companies and emerging technologies. Previously, Metiscan had been focused on healthcare related businesses and is currently pursuing acquisitions and opportunities related to healthcare and non-healthcare mobile products and services.

Metiscan operates FirstView EHR, Inc., a wholly owned subsidiary, that provides end-to-end IT services for diagnostic imaging facilities including web based electronic healthcare records (EHR), workflow efficiency, PACS administration, long-term archiving, professional IT services and strategic consulting. Metiscan operates Schuylkill Open MRI, Inc., a majority owned subsidiary that is an independent diagnostic testing facility (IDTF) providing Magnetic Resonance Imaging (MRI) services.

Source: Metiscan